In-house or Outsourced?: Building Your Account Research Specialist Team

The development of new products, services, technologies, and processes alongside continuous improvement of existing ones is a key to business growth. In order to do so, companies must invest in a Research and Development (R&D) team that will be responsible for devising new strategies and plans through market research. Using data collection and analysis, they are able to provide valuable insights about your target market, competition, and business environment that you can use as a basis on what steps to take next for your company.

An R&D team is composed of many roles including Account Research Specialists who ensure data integrity across all sales development channels. They are mainly tasked to help identify key contacts in the target account list (TAL), which contains a list of accounts that will be targeted in the sales and marketing efforts of your company. This process can help you come up with more effective campaigns and make it easier for your sales team to figure out which accounts to contact.

Acquiring account research specialists for your R&D department can definitely add value to your company. Depending on your business needs, budget and overall preference, you can build your team either in-house or through outsourcing. Read on to find out which best fits your company.

In-house

Hiring your account research specialists in-house allows you to create your own dedicated team that will focus on finding potential accounts to target for your company. With this, you are assured that your staff has a deep level of knowledge and understanding regarding your processes and system that can result in better productivity and efficiency on the job. In-house teams also lessen the risk of information leakage that can threaten your company’s data security.

This approach is more common in larger corporations that have enough financial resources to scout, create and can afford an entire team of account research specialists.

Outsourcing

When you choose to outsource your account research specialists, you seek the expertise of a trusted and reputable third-party provider that will build your team for you in a more cost-effective way without compromising the quality of service. Most outsourcing companies have access to experienced and highly skilled talents that can help move your business forward as well as the latest software and infrastructure necessary for the role.

General benefits of outsourcing are:

  • Cost-effectiveness

Outsourcing your research data analysts will help you save the costs and time of hiring in-house talents since your outsourcing provider will take care of the recruitment process, including onboarding and training the team as well as the resources and infrastructure necessary for the operation.

  • Speed in Scaling

You can also scale up the services that you choose to outsource based on your budget and business needs. They can scale your teams in only 30-45 days. Talk about speed!

  • Access to world-class talent

Through the right outsourcing partner, you will have access to a pool of research data analysts who are experts in what they do and can help you leverage on trends that can benefit your business.

  • Data security and compliance

A lot of new technology is involved in data analytics. Partnering with a trusted and reputable outsourcing provider will assure that your valuable data and other important assets are stored and managed with utmost security across all platforms. Your outsourced data analytics team will also ensure compliance with all regulations and requirements pertaining to data use and storage.

  • Automation solutions

Configured Digital Workers to be responsible for completing entire processes, ensuring they perform the tasks and make decisions as well (if not better!) than human workers.

Moreover, the right outsourcing company can provide you the following benefits:

  • Operational excellence
  • Build a great, high-performing R&D support team specifically designed for your security needs
  • Operational cost savings of up to 70%
  • ISO 27001 and 9001 certified, GDPR, HIPAA and DPA20212-compliant
  • 71 Net Promoter Score: Sense of security and peace of mind

Ultimately, you need to consider your company’s business model and operational capability to determine whether in-house hiring or outsourcing your account research specialists is the right move to make for your company.

Partnership with Infinit-O

Infinit-O’s mission is to create endless opportunities for your company to realize its full potential.

We can build you a great, high-performing R&D team:

  • Account Research Specialist
  • Research Data Analyst
  • Data Analyst
  • Research Analyst
  • Business Analyst
  • Database Maintenance Specialist
  • Product Ops Developer
  • Cybersecurity Specialist
  • Systems Integration Developer
  • Threat Intelligence Analyst
  • Threat Landscape Analyst
  • Systems Administrator
  • Other R&D Experts

Let’s work together to build a great R&D Team.

Start small. Exceed expectations. Think infinitely. Think Infinit-O.

We partner with the world’s fastest-growing tech companies who want to scale and advance their brand.

Demonstrated by our world-class Net Promoter Score of 71, we deliver the highest quality outsourcing services using our unique data driven approach – combining powerful technology and high performance teams within our highly-engaged and agile culture.

Our expertise includes CX, engineering, data science & analytics, sales & marketing, and back office services.

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