Customer Experience

5 Qualities of a Great Customer Service BPO

Having the right partner for the labor-intensive customer service is critical to ensure long-term growth and success for your company. It will help address  pain points such as surge in inquiries in vast platforms (e.g. calls, chat, emails, social media), data security, operational strategies and customer satisfaction. That is why, an outsourcing partner will be a big part of your business, and this means looking for a BPO partner must be carefully undertaken as if your long-term future success hinges on it.

As a business owner, you know that building trust and support among your customers is important in making your business thrive, even amid business adversities and crises. But business operations can sometimes make it difficult to focus on enhancing your customer service mechanisms, processes, and tools. As you explore outsourcing customer service processes, here are a couple of things that you should look for and keep in mind: 

  1. A+ Recruitment Process

There are a lot of BPO companies offering customer service, but the right partner must have access to world-class talent and ensure that they build a great team of customer service and tech support experts that have great communication skills and are trained according to the special needs of the client. This means that the BPO prioritizes the synergy of people and skill sets, which lead to efficient processes and topnotch service.  Also, the right partner not only has access to a world-class talent pool but they also ensure they can build a great customer service team for your company in just 30-45 days alongside training your team with customer service platform proficiencies like Zendesk, Freshdesk, Medallia among others.

  1. Information Security

In the digital age, information is power. This also applies to finding a great customer service BPO partner. A great customer service BPO has an established information security system that makes sure your data and your customers’ data are kept secure, avoiding any type of breach and other security concerns. They should be ISO 27001 and 9001 certified and GDPR, HIPAA, and DPA2012-compliant. 

  1. Future-thinking in providing end-to-end solutions

It’s important for BPO partners to have the agility to adapt to your company’s evolving needs, and this involves constantly strategizing and scaling their services and end-to-end solutions. This helps you elevate customer experience by focusing on service excellence, smart processes, and a fresh perspective. A future-thinking BPO partner also prioritizes creativity, and valuing your partnership as an essential tool for designing and productizing services. 

  1. Established strategic analysis

Finally, a good healthcare BPO partner is adept at analyzing your company’s strengths and weaknesses, your loopholes and areas for improvement. This is because it’s the BPO partner’s job to be experienced with the advanced automating tools and the techniques of strategic analysis and help your company reach greater heights. Knowing the gaps in your services and products lets you gain a more accurate perspective on how you can further fortify your business and support your customers. 

  1. Net Promoter Score of >60

Net promoter score helps businesses gauge the quality of the customer service offered by outsourcing companies. Organizations can use NPS to assess which customer service BPO is best to partner with because this score shows loyalty trends and growth revenue outputs. In a way, NPS represents the primary way customers survey their experience because it means that their clients are happy, and this results in customer loyalty and retention, making a high NPS a critical trait a customer service BPO company should have. When used correctly, NPS (of at least 60%) can tell you how well the BPO is performing, how often they resolve issues, and if their clients are satisfied with their experience.

These five factors demonstrate that when looking for a BPO partner, you must focus not just on the services, but also on the shared vision. Does your potential BPO partner share your views and beliefs when it comes to providing customer service and nurturing relationships with your customers? Now that you’re aware of these, you might already have a mental checklist of things that you must look for. Once you start looking for a BPO partner, make sure to keep these qualities in mind.  

When you’re expanding your business, team up with a solutions partner that makes your process, their process. The right outsourcing partner ensure:

  • Operational excellence
  • Having a great CX team
  • High customer satisfaction rate
  • Operational cost savings of up to 70%
  • Information and data security
  • Sense of security and peace of mind

Partnership with Infinit-O

Infinit-O’s mission is to create endless opportunities for your company to realize its full potential.

Infinit-O Key Benefits:

We can build you a great, high-performing CX team:

  • Social Media Managers 
  • Online Community Managers
  • Customer Care Representatives (Omni-channel)
  • Chat / Email Support Representatives
  • Technical Support Representatives
  • Market Research Analysts
  • Others

Start small. Exceed expectations. Think infinitely. Think Infinit-O.

2 weeks ago No Comments Views

Insourcing vs Outsourcing Social Media Management Team

Social media is everywhere. And nowadays, some would argue that social media is one of the remaining ways people can stay in contact due to the lockdown. More and more companies are turning to social media to communicate with and engage customers. They also utilize social media platforms not just to gain rapport with more customers but also to promote their products and get feedback. Now’s the perfect time to upgrade your company’s social media, and if you’re thinking whether you should outsource or hire an in-house social media management team, here are some pros and cons you might want to consider: 

Advantages of Insourcing: 

  1. In-house team’s investment and involvement in your company’s work  

While it’s important to have the technical knowledge when handling social media, engaging your audience and customers also requires a more personal approach, and nothing compares to your team’s dedication not only to your company’s services and products, but also to your customers themselves and the way you have built a community with them over the years. Your in-house team’s investment in all of these unlocks the “heart” of your content and will make things more personal and relatable. 

  1. In-house team’s complete knowledge of your company 

It goes without saying that you know your business better than any company, and the way your in-house team handles your social media platforms will reflect that and make it felt by your audience. This also plays a vital role in keeping your content in check, especially when showcasing your products and services. 

Disadvantages of Insourcing: 

  1.  Hiring an in-house team requires addition training cost 

Most companies that utilize in-house social media managers tend to focus on just steadily churning out content. This means that training and development of technical know-how are often neglected. One disadvantage of having an in-house team is that it would require the company’s constant investment in these other important aspects of social media management. 

  1. Insourcing costs money

To build your own in-house team, your company must be able to effectively discern your social media management needs and pick the right candidates for necessary roles. Most companies need a team of at least several people to handle all facets of social media management. Hiring people, purchasing tools, maintaining physical offices and overall business operations cost incur costs and resources that may not be prepared for. 

Advantages of outsourcing: 

  1. Outsourcing will allow you to focus on your business operations

Simply put, outsourcing will allow you to hit two birds with one stone: while your social media engagement is being ramped up, your core business team can focus on keeping business operations in check and possibly even adjusting those operations based on the changing needs of your clients based on the feedback you get from social media.

You can focus on achieving business goals while they take care of your customers and clients through social media engagement.

  1. Outsourcing helps reduce in-house costs

Partnering with a BPO provider can help you save money, especially if you take into account the expensive ancillary costs of on-boarding in-house staff, such as recruiting and training expenses, employment taxes, and overhead cost compared to bringing in a dedicated solutions team of expert advisors.

Outsourcing can cut down these costs according to your budget efficiency and quality because they  are already experts in that trade. But despite the savings, the right outsourcing partner can still build you a great team of social media experts because they have access to world-class talents at a more cost effective rate.

  1. Outsourcing will allow you to immediately tap social media expertise

Aside from the two pros mentioned, outsourcing social media management experts allows you to gain expertise that isn’t currently available to you and your team. Apart from marketing and public relations know-how, the right BPO partner would have an aptitude for communication and a passion for connecting with people, and must have a deep understanding of how different social media platforms work and how each of them would fit into your company’s work and its target audiences. Finally, they know the ins and outs of how social media can be utilized to help you engage with your customers in various ways. 

Usually, BPO who are well-versed in social media management have access to world-class talent which allows them to build a great team of social media experts for your company. Their A+ recruitment process can scout, employ and train your team in only 30-45 days.

Pro tip: Look for an outsourcing partner with a High Net Promoter Score (of at least 60%). Net promoter score helps businesses gauge the quality of the customer service offered by outsourcing companies. In a way, this represents the primary way customers survey their experience because it means that their clients are happy which results in customer loyalty and retention. It also showcases how well the outsourcing partner is performing, how often they resolve issues, and if their clients are satisfied with their experience. A High Net Promoter Score results in a sense of security and peace of mind in terms of client satisfaction and quality business operations.

Keep in mind that social media is not just about sales engagement. It’s also about connecting and building a relationship with your audience. 

All these qualities and more can be found with the right outsourcing partner who can provide a customized, high quality social media management into your business solutions and promise the following:

  • Operational excellence
  • Build a great social media team specifically designed for your unique CX support needs
  • Operational cost savings of up to 70%
  • 90% customer satisfaction
  • 95% response rate in social media platforms
  • Increase customer and brand loyalty
  • ISO 27001 and 9001 certified and GDPR, HIPAA, and DPA2012-compliance
  • Net Promoter Score: Sense of security and peace of mind

Partnership with Infinit-O

Infinit-O’s mission is to create endless opportunities for your company to realize its full potential.

Infinit-O Key Benefits:

We can build you a great, high-performing CX team:

  • Social Media Managers 
  • Online Community Managers
  • Customer Care Representatives (Omni-channel)
  • Chat / Email Support Representatives
  • Technical Support Representatives
  • Market Research Analysts
  • Others

Start small. Exceed expectations. Think infinitely. Think Infinit-O.

2 weeks ago No Comments Views

Customer Experience: Best Way to Attract Loyal Customers

Findings of the Customer Experience Tipping Point survey conducted by Medallia, Inc., a global leader in customer experience management, back in 2018 showed that the main reason consumers choose a particular brand when making a purchase or availing a service is customer experience. In fact, 77 percent of respondents claim to have chosen a product or service from a company because of good experiences they had with it, while 64 percent of respondents said they have avoided a brand because of a bad experience they had within the last year.

To fully understand the value of good customer experience, one has to know what comprises it. In a nutshell, customer experience (CX) is your customers’ holistic perception of their experience with your business or brand. Every interaction a customer has with your business plays a part in their overall CX. This encompasses the moment they checkout your online store, for example, inquiring through your customer service and finally receiving the product/service.

Customer Service Speaker and Expert Shep Hyken in his article on Forbes even said customer experience is the new brand. “Everything a brand does – the way it does its marketing, research, advertising and more – all play a role in shaping the customer’s experience,” he wrote.

As such, here are the advantages of ensuring a positive consumer experience in your business.

Customer loyalty

The benefits of a good consumer experience for your business is rooted with customer loyalty. Just like what’s mentioned above, customers will support brands that provided them good experiences rather than those that did not. This will result in a number of positive outcomes for your company such as increased sales and recommendations.

Increased sales

As customer loyalty drives more patrons to choose your brand, sales will definitely increase as well. Focus on creating lifelong clients as 20% of a business’s customers base generate about 80% of sales, according to Penefit. These people will also be most likely interested to try other products/services that you offer given that they already have experienced good service from your brand and are the first ones to recommend you to their circles.

Better reviews

Reviews, may it be by word-of-mouth or online, can make or break your business that’s why your customer service should always be at its best. In their Local Consumer Review Survey, BrightLocal found out that the average consumer reads 10 reviews before feeling able to trust a business and only 53% of people would consider using a business with less than 4 stars. Another key takeaway from the survey results is a negative review can potentially drive away 40% of potential customers.

With continued excellent customer experience, your patrons will also hold you to a high standard and expect more from your each time. This is why it’s crucial to build the right CX team that will help you put your customers first all the time. As the people who take care of the customers, they are the ones who know them the most—their buying habits, likes, and dislikes—and can provide valuable input in improving your services. More importantly, your CX team will help you employ the latest tools and technology that you need to optimize your brand’s customer service.

Building a Great CX Team

Building your own in-house customer service team, especially for small and medium businesses, may be taxing on the budget, resources, and time. Thankfully, customer support outsourcing is available at an affordable cost for every business. With the right partner, you will not only save money but they can also hire the best people for you. You won’t have to hire and/or train new staff because their A+ recruitment team and process will handle that for you. 

The decision to outsource your customer service is an integral one. You want to hire a capable and trusted outsourcing company that is able to meet your unique needs and understands the demands of your brand.

The right partner can gather inbound and outbound solutions, CMS, social media, and back-office services. They can provide your own dedicated team within 30 days and is at your service 24/7, with cost savings of up to 70%. Make sure that they are also ISO-certified and GDPR-compliant, so your company and client data are safe.

Partnership with Infinit-O

Infinit-O’s mission is to create endless opportunities for your company to realize its full potential.

We can build you a great, high-performing CX team:

  • Social Media Managers 
  • Online Community Managers
  • Customer Care Representatives (Omni-channel)
  • Chat / Email Support Representatives
  • Technical Support Representatives
  • Website and App Developers
  • Graphic Designers
  • Market Research Analysts
  • Bookkeepers
  • Others

Let’s work together to build a great Customer Care Support Team

Start small. Exceed expectations. Think infinitely. Think Infinit-O.

2 months ago No Comments Views

Why Customer Service Is Your Most Valuable Asset in Ecommerce?

As digital medium became widely used, the concept of shopping has also evolved which eventually gave birth to ecommerce. The change in the buying pattern also modified how people perceive customer experience. Along with this, customer service has also evolved from the reactive channels to omnichannel support to deliver a more consistent and engaging ecommerce customer service experience.

There is an expected substantial growth in online retail from 19% to 24% in the next three years, majorly driven by omnichannel support. Because business practices and marketing strategies change as technology continues to grow, it is then crucial for your customer service to evolve to match the needs of your customers. Most ecommerce businesses, whether small or large, may have to invest in delivering the best customer service across the vast channels to their customers to create lasting impressions and attract potential consumers.

Here are 3 reasons why excellent customer service is your most valuable asset.

  1. Purchase may be forgotten but customer experience will be remembered

You can sell a wide array of products but customer service is the only touch point of customers to your company. Remember that since their buying experience is done digitally, no direct interactions are made except when they reach out to you in a form of inquiry or complaint. Any personal connection is your best opportunity to show how much your brand truly cares. Your customer service team equates to an in-store personnel that adds a personal touch to online shopping.

Online shoppers are not only looking for products to buy but they are also searching for information and solutions to their concerns. Having people to be available to assist and provide necessary replies in a timely manner will make them feel important and valued. If your  customer service exceeds their expectations, you will not only earn a loyal customer but their testimonials will also attract more consumers through their family and friends.

  1. Customer service can make or break your brand’s image

Social media is now a platform where people can rave or rant to and about a brand or a service they patronize. Therefore, both good and bad reviews are your outlier in building your ecommerce business’ image. Stakes are higher than before because a single negative testimonial can send your brand spiraling into a digital public relation disaster.

If your customer service team fails to live with the shoppers expectations or wasn’t able to provide timely resolution, their dissatisfaction may be translated into a bad review online especially on social media channels. Note that brand image can mold and impact your consumers’ behaviour because their purchasing decisions are mostly based on how they perceive your company rather than the product you are selling. Your customer service team are your brand’s ambassadors, so how they respond and engage with your customers is how they will view your company. Quality customer service will help you stand out from your competitors –  you can’t buy word of mouth advertising.

  1. The ultimate ecommerce goal of customer satisfaction can be achieved through customer service

The ultimate ecommerce goal is customer satisfaction. As more businesses venture online trade, exceeding customer expectations is your ticket to having loyal consumers. This can only be achieved if you were able to establish a personal connection with them. Your customer service team can respond to both their rational and emotional expectations, converting these interactions as delight and satisfaction.

Unlike earlier days, customers are more concerned with price tags. But today, online shoppers are willing to pay for a brand they trust and support. It’s good to know that 70% of sales depend on how consumers feel about the brand. On the other hand, 68% of customers associate their positive service experience from a pleasant customer representative.

As online shopping becomes the new normal with 129% year-over-year growth in U.S. & Canadian ecommerce orders as of April 21, and 146% growth in all online retail orders, having an outsourcing partner will help you build a great customer service team. With the limited talent pool and high priced job market, they will take care of finding the best people to digitally represent your brand.

Partnership with Infinit-O

Infinit-O’s mission is to create endless opportunities for your company to realize your full potential. We take pride in our >97% client retention rate and NPS score of 72 demonstrating trust and open communication. Having extensive and profound expertise in ecommerce support, we’re here to help you build a great Ecommerce Support Team who can address your unique needs with up to 70% operational cost savings. You will have access to world-class talent that will be meticulously sourced and screened through our A+ Recruitment process. As your business demands shift, so can your Infinit-O team. Guaranteed operational excellence thru collaborative Service Level Agreements, metrics-intensive performance, and open communication. We are ISO 27001 and 9001 certified and GDPR-compliant, so your company and client’s data are always safe with us. 

Below are some of the experts we can gather for the unique ecommerce needs:

  • Customer Care Representatives (Omni-channel)
  • Chat / Email Support Representatives
  • Social Media Managers 
  • Online Community Managers
  • Technical Support Representatives
  • Website and App Developers
  • Graphic Designers
  • Market Research Analysts
  • Bookkeepers
  • Other

Let’s work together to build a great Ecommerce Support Team.

Start small. Exceed expectations. Think infinitely. Think Infinit-O.

5 months ago No Comments Views

2 Reasons To Get Social Media Customer Service for Ecommerce

According to a survey conducted by Harris Poll, there is about 51% increase of US adults using social media between March to early May, the time period of the COVID-19 pandemic. Because most consumers are staying at home, a significant boost of usage is reflected on social media platforms. There is also a forecast stating that mobile messaging will increase from 4 minutes (2019) to 24 minutes (2020) showing strong engagement on messaging services such as Facebook Messenger, Instagram, Viber, WhatsApp and Apple iMessage.

These changes in digital behaviour makes social media a powerful tool for ecommerce. Hence, a complete social media presence not only contributes to direct sales but also having a back-end tool in place allows customers to share their recent purchase from your ecommerce business and the customer service experience with friends and family.

According to a current projection, 90% of businesses will use social media for customer service this 2020, and about 67% of consumers will use platforms like Twitter and Facebook to seek customer service. With these statistics, knowing how to anchor on social media can immensely help your ecommerce business to grow. Here are 2 best reasons to note.

  1. Systematic strategy to get customer’s questions answered quickly

Social media is an integral part of the omnichannel ecommerce marketing ecosystem. It supplies customers with opportunities to interact with your brand faster thus providing a complete shopping experience. Harvard Business review published a study that omnichannel ecommerce strategy is a panacea for difficult environments.

77% of customers have improved perception of your business after chatting with customer service representatives on these platforms while 60% of customers expect a response within 1 hour. Enhancing your customer service not only makes response rate faster but solving a customer issue on social media costs nearly 1/6th as compared to a traditional voice and telephone call center interaction.

To effectively utilize this, set up a system that unifies different concerns and assigns specific messages to particular social customer care members. This enhances the efficiency and speed of resolving issues, unlike having to manage multiple social media platforms.

  1. Convert customer interaction to promotional posts

If customers feel that they are being heard and their concerns are addressed efficiently and in a timely manner, this boosts customer experience and can easily be converted to positive testimonials. According to Zendesk, 90% of their research respondents said that positive reviews influence their buying decisions. Therefore, it is crucial to have positive feedback and testimonials from the customers. Companies who engage and respond to customer concerns can impact both brand perception and reputation. Also, it is important to note that if customers contact you through Facebook, they expect a response from the same platform and not from an email or phone call.

Customer-oriented communication builds trust and they will recognize your brand more which may eventually establish a long-term relationship. Enhancing your brand image through social media is geared towards not just building awareness to reach potential customers but also takes care of existing ones. Social media customer representatives help build the credibility of your brand in the eyes of the users as they manage not just concerns but also reviews. Keep in mind that reviews influence the purchase decision of prospect consumers. 

The role of social media in customer service is an essential part of your brand’s success through expanding customer reach and retaining customer loyalty. Therefore, building a great team of Social Media or Omnichannel Customer Service Representatives can help not just answer customer’s queries online but also take care of the reviews and ratings of your product to ensure sales. By partnering with an outsourcing company, they won’t only build these teams for you but also help maintain your online store by addressing consumer-based inquiries in a timely manner which eventually can grow your ecommerce platform while you focus on your core business.

Partnership with Infinit-O

Infinit-O’s mission is to create endless opportunities for your company to realize your full potential. We take pride in our >97% client retention rate and NPS score of 72 demonstrating trust and open communication. Having extensive and profound expertise in ecommerce support, we’re here to help you build a great Ecommerce Support Team who can address your unique needs with up to 70% operational cost savings. You will gain access to world-class talent that will be meticulously screened through our A+ Recruitment process. As your business demands shift, so can your Infinit-O team. We guarantee operational excellence through collaborative Service Level Agreements, metrics-intensive performance, and open communication. We are ISO 27001 and 9001 certified and GDPR-compliant, so your company and client’s data are always safe with us. 

Below are some of the experts we can gather for the unique ecommerce needs:

  • Social Media Managers 
  • Online Community Managers
  • Customer Care Representatives (Omni-channel)
  • Chat / Email Support Representatives
  • Technical Support Representatives
  • Website and App Developers
  • Graphic Designers
  • Market Research Analysts
  • Bookkeepers
  • Others

Let’s work together to build a great Ecommerce Support Team

Start small. Exceed expectations. Think infinitely. Think Infinit-O.

5 months ago No Comments Views

3 Tips for Excellent Customer Service in the Ecommerce Industry

3 Tips for Excellent Customer Service in the Ecommerce Industry

There is a whopping 129%  growth in ecommerce orders in the U.S and Canada as of April 21 and 146% growth in overall online orders. With these numbers, it is safe to say that the pandemic has brought a rapid change in the ecommerce environment.  The buying and selling trade has radically shifted from physical stores to online stores and to pair up with the demand, businesses are now flexible and have adapted to meet with the changing needs of online business.

Since more brands and companies have transitioned to digital trade, you need to learn key strategies to successfully navigate your business in the new ecommerce climate. One major key strategy is having an excellent customer service because this directly affects the online shopping experience of your consumers.

We’ve rounded up 3 tips for excellent customer service that may help you excel in the ecommerce world.

1. Improve website and social media health through a great customer service team

About 51% of US adults are now more engaged in using the internet, especially social media platforms during this pandemic. Your company can leverage on this increased digital activity and engagement by taking care of the customers through your website and social media platforms. Since most people are online, they have more time to access your business’ online accounts to know your products, inquire, get customer support such as tracking of orders and even post testimonials or product feedback.

Shoppers are now more cautious in committing to a purchase as more brands are exploring online trade. They tend to research or ask questions before they buy. With this knowledge, you need to have a great customer service team that is prepared to answer pre-purchased questions. This is a crucial opportunity to establish a trusting relationship to your customers. They also equate as in-store customer service which adds a personal touch to their online shopping.

2. Important updates (order info, shipping fees, ETA, etc) should be clearly communicated

The supply chains have been disrupted because certain physical limitations are being imposed. Because of this, your customer service team should inform the consumers for any changes on the order and shipping information such as estimated time of delivery because transparency is key to manage their expectations. 

If your customer service team is proactive and reassuring, this will greatly impact customer experience and will result in high satisfaction ratings. A specialized customer service team called Track and Trace Specialists who track and record shipping information, update shipping status and most importantly verify shipping status to delivery providers are your best people for this job. Note that 70% of shoppers will seek a product elsewhere and abandon their shopping carts rather than waiting any length of time for back orders.

3. Turn customer reviews into opportunities

No matter how hard we take care of our business, we definitely can’t please everyone. One or two complaints will surface but this can be an opportunity for your brand to improve. Most of the customer complaints are delayed shipping and receiving wrong orders. It is crucial to be transparent and forthcoming about any disruptions and why they are occurring.

Infinit-O | Customer Service tips for Ecommerce

A team of customer service representatives will effectively explain why and what’s next about their order. Educating them is key to making them understand any disruptions. This can turn your customers as advocates because most consumers support brands that are honest and emphatic. You can extend your empathy through your customer service team.

As more and more businesses explore online trade, you can bank on a great customer service experience. You can partner with an outsourcing company who can round up a great team of customer service representatives who can communicate your brand well.  Your outsourcing partner can build these teams for you and handle the complexities of order management while you focus on your brand and your business goals.

Partnership with Infinit-O

Infinit-O’s mission is to create endless opportunities for your company to realize your full potential. We take pride in our >97% client retention rate and NPS score of 72 demonstrating trust and open communication. Having extensive and profound expertise in ecommerce support, we’re here to help you build a great Ecommerce Support Team who can address your unique needs with up to 70% operational cost savings. You will have access to world-class talent that will be meticulously sourced and screened through our A+ Recruitment process. As your business demands shift, so can your Infinit-O team. Guaranteed operational excellence thru collaborative Service Level Agreements, metrics-intensive performance, and open communication. We are ISO 27001 and 9001 certified, GDPR and DPA2012-compliant, so your company and client’s data are always safe with us. 

Below are some of the experts we can gather for the unique ecommerce needs:

  • Customer Care Representatives (Omni-channel)
  • Chat / Email Support Representatives
  • Social Media Managers 
  • Online Community Managers
  • Technical Support Representatives
  • Website and App Developers
  • Graphic Designers
  • Market Research Analysts
  • Bookkeepers
  • Other CX professionals

Let’s work together to build a great Ecommerce Support Team

Start small. Exceed expectations. Think infinitely. Think Infinit-O.

5 months ago No Comments Views

Customer Experience: How Important Is Social Media Engagement?

Average Read Time: 8 minutes

  • What is Social Media Engagement
  • How important is Social Media Engagement
  • Ways of great engagement

It started around 2005-2006 when the traditional channels such as TV and print got their new challengers. YouTube, Facebook and Twitter had entered the mix. According to a study in 2019, people spent at least 2 hours and 23 minutes each day browsing social media. It goes without saying, most people if not everyone are constantly on their phone to browse at least a dozen different social media apps. So, as a business how important is Social Media Engagement? Well, the short answer is: it is very important.

First of all, what is Social Media Engagement? This is more than just making and sharing posts. It includes leaving reviews, engaging with people online (in the comments or private messages), and participating in live streams. Businesses these days will not get far if they do not consider doing their best with engaging with the denizens of their chosen social apps. Everyone is doing it, from small shops to big corporations. Here’s a few reasons why it is so important for you to stay engaged.

Posting is not enough

Making posts, or sharing stories does show an online presence, but more people are interested in interacting with an entity rather than merely observing it. During any form of crisis such as natural disasters or public health calamities like the COVID-19 pandemic, speaking and reaching out to the public can bring positive effects to your business followers. This means you pay attention not just in profit but exercising your corporate responsibility in your community from the information you share in your social media pages. However, one bad review can go a long way. It’s not easy keeping everyone happy but it is worth it. It is a good start to think about your social media customer service strategy.

Social Engagement Shows You Care

A business with social media accounts enables that business to reply socially and quickly. That may be difficult but it is crucial. Having the right team working on your social accounts is the best way to respond as soon as possible. A team should at least consist of the head social manager, a content creator, a content strategist and a digital artist. For example the community manager will be the one engaging with the posts and replying to inquiries and responding in the agreed SLA’s. A good and consistent conversation will let people know you are there to assist them in a timely manner and resolve their urgent issues. This way, they will be highly satisfied which will convert to organic referrals to your business. If your customers are online, then they are at least somewhat savvy with the web and will appreciate quick and efficient responses & resolutions to their inquiries. You must know how to use social media for customer service.

girl with cellphone

Branding Is Marketing

Creating accounts on several facets of the social media world is quite the undertaking, but a worthy one for sure. Whatever you do online will be the brand of your business – your reputation. Having a consistent tone and personality for the accounts is vital. Since this is a representation of your business, you must be thoughtful with how your in-house team is expressing your brand voice online. Your social team is responsible for your brand presence & reputation which will greatly affect your potential customers’ perception. A customer’s loyalty can go a long way and it can be earned through efficient social media engagement. Do you want it to be ironic and humorous, or kind and straight to the point? It is all up to you – it’s crucial that your brand personality in social media reflects your authentic company branding.

Closing Remarks

Many businesses today already have challenges in establishing and managing their social media engagement aspect of their work. It is not something you can simply forego. Having an online presence truly affects how the public perceives your business, and it can make or break your brand. This can be your digital footprint in how effectively you handle your business, your team members and your clients. 

There are many stumbling blocks when it comes to handling your social accounts, such as trying to be responsive 24/7, or remaining consistent along all the lines of communication. A lot of what happens online stays online. The public perception of a business affects how well it can thrive, a great online presence is vital in this modern age – your social proof.

Being on top of every engagement like comments, inquiries, shares, and reactions is very crucial to the success of your social media brand presence. This is a vital indicator of your customer satisfaction. 

At Infinit-O, we build great teams while helping you save 70% on operational cost. We understand the importance of your social media engagement in your business. We are here to help you build a great team of digital advocates that can handle your social media presence which includes inbound and outbound customer service partners, digital research analysts and operations specialists. 

Our goal is to create long lasting partnerships with our clients; rendering a strong combination of business consultancy, process optimization, and outsourced services; all utilizing the latest technology to provide excellent value for our clients. We are ISO-certified and GDPR-compliant, so your company and data are safe with us because information security is also our priority.

We understand the effects of customer experience and how it will help a business to improve it. We will assemble a team that will work closely on customer service day and night so you can focus on your core business operations.

Let’s Build a Great Team for you – starting with Social Media Customer Experience. 

Start small. Exceed expectations. Think infinitely. Think Infinit-O.

8 months ago No Comments Views

6 Steps to an Effective Order Processing System

A reliable and efficient order processing system for your customers is crucial to business success. Without it, backroom operations will fumble, front end representatives will suffer, and customers are more likely go to a competitor that offers better service. A lot of time, money, and resources can be saved just by developing a proper order-processing guideline. It’s important for you to come up with the best procedure that will help you run your business smoothly and your customers happy.

Here are a few tips to keep in mind when processing orders:

1. Use a Standard Order-Taking Form

Using only one form will eliminate any confusion both internally and externally. It doesn’t matter whether a customer service representative takes the order over the phone, or a client directly fills out a form on your website, a standard form should be used. This way, whoever fills out the form knows what information is needed, and makes sure that all pertinent information is gathered. Some order details might vary depending on the item, such as options to choose color palettes, volume, or size. Make sure these details are included in the standard form so everyone will literally be looking at the same page.

2. Do not Accept Incomplete Order Forms

If all the needed information is not collected, there will be delays in processing it because there is a need to verify what exactly is required in the order. This will cause backlogs and will waste a lot of time. To avoid having to go back and forth between clients and backroom operations, the should be a system that makes sure the order form is returned and completed before it is processed.

3. Confirm the Order with the Customer

Confirming the order means that you’re acknowledging that the order forms were received, and that you’re about to process it. You may send an email that includes the order details, your contact information, and any other pertinent instructions as needed. Make it clear that the customer should reach out to you if there are any problems. You may opt to require the client to verify the order, but it’s often not necessary; your acknowledgment is what matters.

4. Circulate the Filled Out Order Form Internally

This is the time to distribute the order form to the departments and individuals who will perform any action connected to carrying out the particulars of the order, such as the finance team, backroom operations, manufacturers, depending on the nature of your business. It’s important to communicate with everyone concerned what the fulfillment dates are so that they know what to expect, and how best to keep within the timetable allotted.

5. Let the Customer Know About the Order Status

Clearly communicating with customers throughout the process is important. Keep them up to speed as to what the status of their order is. If there are delays or problems, let them know immediately instead of keeping customers in the dark. Give them the details of the order once it ships: tell them who the carrier is, what the tracking numbers are and the expected date of delivery.

6. Ask for Customer Feedback

After the customer receives the order, take the time to get some feedback. Many businesses skip this step, but it’s one way of knowing your client’s sentiments and getting insights into what needs to be improved with your order processing system and inbound call center services. If a client is delighted with the service, then this is also valuable feedback that let’s you know you’re doing the right thing. Having a customer service representative call after doing business is also one way of letting clients know that you value their opinion, thereby increasing the likelihood of them doing business with you again in the future.

Take the time to develop the best order-taking system that works for your customers and backroom operations. This way, it will be smooth sailing for your business and your clients remain satisfied and loyal.

Having a reliable contact center is a vital aspect of a business regardless of the industry they belong to. It must have several communication channels where customers can freely address their concerns and queries regarding the company’s products and services. With our results-driven solutions, you can expect your contact center to deliver the best responses your clients are looking for. Learn more!

When you’re ready to grow, think Infinit-O!

11 months ago No Comments Views

Outsourcing Companies Step-Up Acquisitions

The outsourcing industry has been defined just as much by acquisitions, as much as it has been defined by mega deals: think Xerox (NYSE:XRX) and Affiliated Computer Services. This November, several companies have announced acquisitions of other firms in a bid to redefine their services, and expand their business, and perhaps to give rise to the next Xerox-ACS caliber acquisition, within different industries including legal process outsourcing, IT outsourcing and call center outsourcing.

New York headquartered company, Accenture (NYSE:ACN), has acquired business process management services provider, Knowledge Rules.  The company announced on the 2nd of November that it has acquired the Philadelphia-based company to utilize Knowledge Rules’ expertise in PegaSystems.  According to Accenture’s Chief Technology Architect Paul Daugherty, “This acquisition immediately increases our capacity to implement Pegasystems-based solutions, and will enable us to train and develop more people, more quickly.”  A few days later on the 10th of November, Accenture announced that it has successfully acquired Beijing-based software company, Mogenesis, a provider of mobile software outsourcing services.  Following this, on the 19th of November, Accenture also completed its acquisition of Ariba, Inc.’s (NASDAQ:ARBA) Ariba Sourcing Services, an acquisition that had previously been announced on the 6th of October.  Hot on the wheels of these developments and Accenture once again advised that they are acquiring another company, CAS Computer Anwendungs-und Sytemberatung AG (CAS).  A Kaiserslautern, Germany based company, CAS is a provider of customer relationship management (CRM) and mobility software provider.

It has certainly been a busy month for Accenture as it has been acquiring companies left and right, but other companies have been making notable acquisitions as well.

Financial news and information provider Thomson Reuters (NYSE:TRI) announced on the 18th of November that it is acquiring legal process outsourcing services provider, Pangea3 .  Commenting on the acquisition, Peter Warwick, Thomson Reuters President and CEO said that, “[Thomson Reuters] will now bring to the legal marketplace a responsive, high-quality, transformative resource for a broad range of legal support work. This is particularly important as law firms and general counsel adjust to the realities of the ‘new normal,’ where efficiency, quality and responsiveness are paramount,” signaling Thomson Reuters entrée into the highly-competitive legal process outsourcing business.

This is not however, the only movement in the LPO space as days before the announcement by Thomson Reuters, the acquisition news that had been making rounds in the LPO space was the acquisition of legal process outsourcing company, LawScribe by UnitedLex on the 11th of November.

A number of acquisitions from smaller companies also came through this month, including the acquisition of IT outsourcing and business process outsourcing provider TechTeam Global (NASDAQ:TEAM) by Stefanini International Holdings Affiliate, Stefanini IT Solutions for $93.4 million.  The news came days before TechTeam Global reported its third quarter 2010 results wherein the company reported a net loss of $8.4 million following the company’s sale of its government subsidiary, TechTeam Government Solutions, to Jacobs Engineering Group (NYSE:JEC).

We will likely see more acquisitions coming through before the year ends.  Other companies such as Infosys (NASDAQ:INFY) and Globallogic, have already announced that they are in the market for acquisitions this year and the next, as companies continue to search for the winning combination that may ultimately land them at the top of their field.

Author: Audrey B.

11 months ago No Comments Views

50 Customer Service Quotes to Motivate You for 2015

For the past years, we have seen how the customer service industry continues to develop in meeting the growing needs of the customers. Tools are improved, methods are polished and people are equipped to achieve excellence in customer service delivery. Regardless of the “what” and “how” of customer service, the “why” is most essential.

The significance of having quality customer service is the long-term relationship you build with your customer. All the other reasons fall second. So to help you internalize customer service excellence, here are the best customer service quotes to motivate you for 2015.

  1. Truth builds trust. – Marilyn Suttle
  2. Make a customer, not a sale. – Katherine Barchetti
  3. Kind words can be short and easy to speak, but their echoes are truly endless. – Mother Teresa
  4. Sometimes the best discoveries are the result of simple observations. – Dr. Seyed Reza Agha Seyed Hosseini
  5. Capitalize on charm by continually captivating your customer. – Ryan Lilly
  6. Customers don’t expect you to be perfect. They do expect you to fix things when they go wrong. – Donald Porter
  7. Make your customers comfortable and they will give you their lives. – Paul Orfalea
  8. In the old world, you devoted 30% of your time to building a great service and 70% of your time to shouting about it. In the new world, that inverts. – Jeff Bezos
  9. The way to a customer’s heart is much more than a loyalty program. Making customer evangelists is about creating experiences worth talking about. – Valeria Maltoni
  10. The key is to set realistic customer expectations, and then not to just meet them, but to exceed them — preferably in unexpected and helpful ways. – Richard Branson
  11. Every day we’re saying, ‘How can we keep the customer happy? How can we get ahead in innovation by doing this?’… because if we don’t, somebody else will. – Bill Gates
  12. A customer is the most important visitor on our premises. He is not dependent on us. We are dependent on him. He is not an interruption in our work. He is the purpose of it. He is not an outsider in our business. He is part of it. We are not doing him a favor by serving him. He is doing us a favor by giving us an opportunity to do so. – Mahatma Gandhi
  13. Customer service represents the heart of a brand in the hearts of its customers. – Kate Nasser
  14. Spend a lot of time talking to customers face to face. You’d be amazed how many companies don’t listen to their customers. – Ross Perot
  15. Your customers don’t care how much you know, until they know how much you care. – Damon Richards
  16. Loyal customers, they don’t just come back, they don’t simply recommend you, they insist that their friends do business with you. – Chip Bell
  17. Every great business is built on friendship. – JC Penney
  18. Customer experience is a catalyst of transformation. It directly impacts culture, strategy, structure and all parts of a business. – Christine Crandell
  19. Here is a powerful yet simple rule. Always give people more than they expect to get. – Nelson Boswell
  20. Being on par in terms of price and quality only gets you into the game. Service wins the game. – Tony Allesandra
  21. Service, in short, is not what you do, but who you are. It is a way of living that you need to bring to everything you do, if you are to bring it to your customer interactions. – Betsy Sanders
  22. Your most unhappy customers are your greatest source of learning. – Bill Gates
  23. You’ll never have a product or price advantage again. They can be easily duplicated, but a strong customer service culture can’t be copied. – Jerry Fritz
  24. In the world of Internet Customer Service, it’s important to remember your competitor is only one mouse click away. – Doug Warner
  25. Statistics suggest that when customers complain, business owners and managers ought to get excited about it. The complaining customer represents a huge opportunity for more business. – Zig Ziglar
  26. The customer’s perception is your reality. – Kate Zabriskie
  27. Get closer than ever to your customers. So close that you tell them what they need well before they realize it themselves. – Steve Jobs
  28. Customer service should not be a department; customer service is everyone’s job. – Ken Blanchard
  29. Well done is better than well said. – Benjamin Franklin
  30. If you do build a great experience, customers tell each other about that. Word of mouth is very powerful. – Jeff Bezos
  31. The purpose of a business is to create a customer who creates customers. – Shiv Singh
  32. Whether you are big or small, you cannot give good customer service if your employees don’t feel good about coming to work. – Martin Oliver
  33. Profit in business comes from repeat customers; customers that boast about your product and service, and that bring friends with them. – W. Edwards Deming
  34. The customer experience is the next competitive battleground. – Jerry Gregoire
  35. Know what your customers want most and what your company does best. Focus on where those two meet. – Kevin Stirtz
  36. You’ve got to look for a gap, where competitors in a market have grown lazy and lost contact with the readers or the viewers. – Rupert Murdoch
  37. Every client you keep is one less that you need to find. – Nigel Sanders
  38. If we keep doing what we’re doing, we’re going to keep getting what we’re getting. – Stephen Covey
  39. Excellent firms don’t believe in excellence – only in constant improvement and constant change. –Tom Peters
  40. The more you engage with customers the clearer things become and the easier it is to determine what you should be doing. – John Russell
  41. If you make customers unhappy in the physical world, they might each tell 6 friends. If you make customers unhappy on the Internet, they can each tell 6,000 friends. – Jeff Bezos
  42. If we consistently exceed the expectations of employees, they will consistently exceed the expectations of our customers. – Shep Hyken
  43. Customer service is a voluntary act that demonstrates a genuine desire to satisfy, if not delight, a customer. – Steve Curtin
  44. Customer Service is everything and anything that touches a customer – directly or indirectly. Customer service means servicing customers and it’s so much more than just solving problems or addressing complaints. Customer service is part of a holistic customer experience that is capable of providing a critical competitive advantage in today’s increasingly cluttered and commoditized marketplace. – Joseph Jaffe
  45. The goal as a company is to have customer service that is not only the best but legendary. – Sam Walton
  46. A man without a smiling face must not open a shop. – Chinese Proverb
  47. Do what you do so well that they will want to see it again and bring their friends. – Walt Disney
  48. Do more than what is required of you. – George Patton
  49. When the customer comes first, the customer will last. – Robert Half
  50. We are what we repeatedly do. Excellence then, is not a single act, but a habit. – Aristotle

Nowadays, the traditional landline phone customer service that businesses have may not serve your customers well—considering that we’re living in the technology era. Having customer support in other types of network such as through online and mobile are some of the customer assistance services we have, which can take your entire customer service to a whole new level. Learn more!

We have created a simple presentation of these best customer service quotes so you can easily share them to your colleagues! See embedded presentation below or click here to download from Slideshare.

11 months ago No Comments Views

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